Global app downloads are on the decline, even for the most popular in Apple’s App Store. Out of established apps developers in the U.S. Only Uber and Snapchat saw download growth in recent months. So what gives?
Reports show that 94% of the revenue generated through the App Store goes to the top 1% of publishers, turning the business into a winner-take-all type of system. Because of this, many appreneurs are asking, “Is a market that’s stopped climbing a market I should break into?”
Because most people only want to use maybe 6 to 10 apps on a weekly basis, the app environment often feels dominated by major companies like Facebook and Google.
But by taking a harder look at the app ecosystem, the future for appreneurs looks just as bright as it did when the first iPhone launched nine years ago.