Marvel app

The Marvel app is digital prototyping tool that allows you to design and create prototypes of your own software.

Invision

InVision is a simple and straightforward way to design, create, and test prototypes, business models, and designs for any device.

Intrapreneurship

Intrapreneurship is the act of behaving like an entrepreneur while working within a large organization. Intrapreneurship is known as the practice of a corporate management style that integrates risk-taking and innovation approaches, as well as the reward and motivational techniques, that are more traditionally thought of as being the province of entrepreneurship.

Blockchain

A blockchain is a continuously growing list of records, called blocks, which are linked and secured using cryptography. Each block typically contains a cryptographic hash of the previous block, a timestamp, and transaction data. By design, a blockchain is resistant to modification of the data. It is “an open, distributed ledger that can record transactions between two parties efficiently and in a verifiable and permanent way”

Cryptocurrency

A cryptocurrency is a digital asset designed to work as a medium of exchange that uses strong cryptography to secure financial transactions, control the creation of additional units, and verify the transfer of assets. Cryptocurrency is a kind of digital currency, virtual currency or alternative currency. Cryptocurrencies use decentralized control as opposed to centralized electronic money and central banking systems.

Service Design

Service design is the activity of planning and organizing people, infrastructure, communication and material components of a service in order to improve its quality and the interaction between the service provider and its customers

Heuristic Evaluation

A heuristic evaluation is a usability inspection method for computer software that helps to identify usability problems in the user interface (UI) design. It specifically involves evaluators examining the interface and judging its compliance with recognized usability principles.

Product Owner

The product owner is typically a project’s key stakeholder. Part of the product owner responsibilities is to have a vision of what he or she wishes to build and convey that vision to the scrum team. This is key to successfully starting any software development project.

Zeplin

A design redline tool for developers to obtain design guidelines for an art mockup.

Empathetic design

Empathic design is a user-centered design approach that pays attention to the user’s feelings toward a product. In empathetic design, a designer attempts to predict the needs of the user, using a thorough understanding of the user, and context they are using the software in.

User Research

User Research is a means of learning more about the target audience to inform the design & direction of a piece of software. Through various means ( Interviews / Surveys / Questionnaires ) information is gathered about the users to get a thorough understanding of their needs and how they might use the software. The information is then formalized into a report often including Personas.

Design System

A design system is a series of formalized design components to be used across a larger piece of software. By formalizing the design components, they allow designers to reuse components to maintain consistency across interfaces. They also allow developers to reuse code to improve the efficiency of implementing the UI.

Dev Kit

A digital package containing the fonts, art assets, app icons, art mockups, and other supporting files for a project. This is created at the end of the art production phase and given to a developer to be used in conjunction with a Redline.

A/B Testing

An experiment where two or more variants of a page are shown to users at random, and statistical analysis is used to determine which variation performs better for a given conversion goal.

Redlines

A document created at the end of the art production phase that details the fonts, colors, icons, and various art elements of a project. Developers use this as a guideline to ensure the final product matches the art mockup.

Discovery Phase

Complex projects will comprise significant user and competitor research activities, while small startup websites may skip all research activities other than some informal interviews and a survey. In many people’s eyes, the Discovery phase is key to creating an informed user experience.

Sketch

A popular Mac-based software used to create design files for mobile apps, web interfaces, or other design applications. Popularized by its ease of use, and extensibility through plug-ins

Wireframe / Bleuprint

A software wireframe, also known as a page schematic or screen blueprint, is a visual guide that represents the skeletal framework of an application. Created for the purpose of arranging elements to best accomplish a particular purpose.

Accelerometer

An Accelerometer is an electrical component inside of a device which can measure the device’s angle or motion. An Accelerometer makes it possible for a rotated phone to change its screen’s content orientation, and motion controls for many modern smartphone games.

Bandwidth

Bandwidth is the amount of data that can be sent over a cellular or wifi connection in a certain time frame.

Haptic Touch

Feedback for the user when they interact with virtual objects in an application.

Ex: When the user makes a mistake in a game and the device vibrates.