Business

4 Keys to SXSW From an Austin Expert

Since it began in 1987, South by Southwest has been one of the top conferences and festivals in the country, celebrating the convergence of the interactive, film, and music industries. At this Austin conference, you’ll find features, showcases, screenings, exhibitions, and a host of networking opportunities — way more than any one person could hope to see. Your first trip to SXSW can be a whirlwind tour of excitement. With all the events, panels, and people to see, just thinking about planning such a trip can cause headaches.

should know. I’ve experienced SXSW several times with my company as an exhibitor, Startup Village pitch competitor, Interactive Awards judge, panelist, mentor, and even party host. My team and I always go with just one mission in mind: have fun and make great connections. Here are some tips to ensure you’re prepared but still flexible enough to go with the flow:

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