"For most products I’ve worked on, maintaining a cohesive visual brand is tantamount to its ultimate success. It shouldn’t be figured out during the development phase because of how costly it would be to iterate…
Posted by John Gholson on 11/12/19
"Service design starts from when a user enters the journey all the way through where the user might exit." - Kati Presley, UX D
Posted by John Gholson on 10/29/19
Posted by John Gholson on 10/11/19
Creating a new product requires a lot of different design tools, across all of the product's phases. Some tools carry over from phase to phase, but some are only useful for your needs at the…
Posted by John Gholson on 10/09/19
Not everybody considers themselves "creative." I'll let you in on a secret, though - everybody is creative. Here are five quick tips to get more creative, especially if you consider yourself someone who isn't.
Posted by John Gholson on 10/07/19
The way a product is built matters more than a great idea. That's the foundation of product design. But how can you make sure product design is done right?
Posted by John Gholson on 10/02/19
Teams are often resistant to new systems. We get it. There are a lot of different reasons a new system rolls out to frustration. We're going to let you in on some secrets that make…
Posted by John Gholson on 10/01/19
So, what is UX anyway? Simply put, it stands for user experience. For us, UX is a creative process that allows us to pinpoint solutions by empathizing with the needs of the user.
Posted by John Gholson on 09/26/19
How do you even handle user testing if there's neither time nor budget to put together a focus group? In this article, we offer up some dos and don'ts for when you find yourself needing…
Posted by John Gholson on 09/24/19
Posted by John Gholson on 09/12/19
Posted by John Gholson on 04/17/19
Posted by John Gholson on 03/29/19
