Enjoy the Simple Pleasures (of Your App)

When it comes to creating an app, one of the worst things you can do as an entrepreneur is to try and please everybody. It’s an easy trap to fall into — in theory, the more people you can please right off the bat, the bigger your potential audience will be. But in reality, this approach to development rarely yields positive results.

While one good idea can give birth to another, it can also open up a can of worms — nuggets of inspiration that seem good at the time, but actually just bog down your core idea. If there is no discernment when it comes to choosing the right features, a project can quickly grow unruly, causing users to become frustrated and abandon your app. And, before you know it, all of that hard work trying to please everyone goes down the drain.


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