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How to Maximize Engagement With Intelligent Apps

With intelligent apps topping the list of strategic trends for 2017, bridging the gap between man and machine is coming much closer to reality. In fact, the trend is so strong it won’t likely lose steam even into next year: Gartner predicts that 200 of the largest companies around the globe will develop intelligent apps by 2018.

After all, AI has come a long way since Siri. At launch, Siri wowed the world. Though the app was more flash than substance, the program was still the first viable step in the culmination of what artificial intelligence could do.

But, as time has marched on, Siri has shown her age, and her feeble hands can no longer hold the crown. Little surprise, then, that two other tech giants have swooped in: Amazon and Google. And both are now setting the pace for artificial intelligence.


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