Marketing
How to Pursue the Perfect Virtual Reality Experience
Even in today’s tech-driven, gadget-filled world, you’d be hard-pressed to find anyone who isn’t completely enamored with virtual reality. Just the concept of strapping on a pair of goggles and being whisked into a different world awakens the dreamer in all of us.
Devices such as the Oculus Rift and HTC Vive are already ushering in a new generation of VR. Tech experts predict that this industry will continue to grow into a market worth $150 billion by 2020.
Yes, the VR industry could be on the cusp of a major revolution — if it only can overcome its growing pains.
A recent New York Times article highlighted some significant flaws that still plague the VR market. If entrepreneurs and startups don’t address these issues soon, further negative press could keep VR technology from going mainstream — or put a stop to the VR revolution altogether.